Send SMS to Ecuador
from $0.0150/msg

curl -X POST https://api.smsroute.cc/send \
  -H "Authorization: Bearer YOUR_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "to": "+593991234567",
    "message": "Your verification code is 123456. Valid for 10 minutes.",
    "sender_id": "MyApp"
  }'

import requests

api_url = "https://api.smsroute.cc/send"
headers = {
    "Authorization": "Bearer YOUR_API_KEY",
    "Content-Type": "application/json"
}
payload = {
    "to": "+593991234567",
    "message": "Your verification code is 123456. Valid for 10 minutes.",
    "sender_id": "MyApp"
}

response = requests.post(api_url, json=payload, headers=headers)
print(response.json())

import fetch from "node-fetch";

const apiKey = process.env.SMSROUTE_API_KEY;

const res = await fetch("https://api.smsroute.cc/v1/sms/send", {
  method: "POST",
  headers: {
    Authorization: `Bearer ${apiKey}`,
    "Content-Type": "application/json",
  },
  body: JSON.stringify({
    to: "+5935551234567",
    from: "smsroute",
    text: "Your verification code is 384921",
  }),
});

console.log(await res.json());

<?php
$apiKey = getenv('SMSROUTE_API_KEY');

$payload = json_encode([
    'to'   => '+5935551234567',
    'from' => 'smsroute',
    'text' => 'Your verification code is 384921',
], JSON_UNESCAPED_UNICODE);

$ch = curl_init('https://api.smsroute.cc/v1/sms/send');
curl_setopt_array($ch, [
    CURLOPT_POST => true,
    CURLOPT_RETURNTRANSFER => true,
    CURLOPT_HTTPHEADER => [
        'Authorization: Bearer ' . $apiKey,
        'Content-Type: application/json',
    ],
    CURLOPT_POSTFIELDS => $payload,
]);

echo curl_exec($ch);
curl_close($ch);

package main

import (
    "bytes"
    "encoding/json"
    "fmt"
    "io"
    "net/http"
    "os"
)

func main() {
    payload, _ := json.Marshal(map[string]string{
        "to":   "+5935551234567",
        "from": "smsroute",
        "text": "Your verification code is 384921",
    })

    req, _ := http.NewRequest("POST",
        "https://api.smsroute.cc/v1/sms/send",
        bytes.NewBuffer(payload))
    req.Header.Set("Authorization", "Bearer "+os.Getenv("SMSROUTE_API_KEY"))
    req.Header.Set("Content-Type", "application/json")

    resp, err := http.DefaultClient.Do(req)
    if err != nil { panic(err) }
    defer resp.Body.Close()

    body, _ := io.ReadAll(resp.Body)
    fmt.Println(string(body))
}

Ecuador's Mobile Operators and Market Reach

Claro Ecuador (42% market share): The largest operator, Claro, controls nearly 8 million of Ecuador's 19 million mobile subscribers. Direct interconnect available; low latency on Claro numbers is typical. Claro's network spans urban centers and secondary cities reliably.

Movistar Ecuador (35% market share): The second-largest operator serves approximately 6.6 million subscribers. Movistar's regional backbone is well-maintained, and interconnect quality is consistent. Delivery and latency profiles mirror Claro's for most geographies.

CNT (23% market share): A smaller player but important for rural coverage, CNT reaches approximately 4.4 million subscribers. CNT's interconnect is reliable for most applications, though latency may occasionally exceed the median by 50–100 ms during peak hours due to network saturation on secondary routes.

smsroute maintains direct SMPP connections with all three. Sending to a single Ecuador recipient typically routes to whichever operator holds their number; smsroute's carrier routing is automatic.

Ley Orgánica de Protección de Datos Personales (LOPDP) and SENATEL Compliance

Ecuador's personal data protection framework, the Ley Orgánica de Protección de Datos Personales (LOPDP), is enforced by SENATEL (https://www.telecomunicaciones.gob.ec/). The statute requires explicit, written consent before any sender may dispatch marketing or promotional SMS to a recipient. Consent must be documented—stored in your records—and must specify the sender, the purpose, and the recipient's right to withdraw. SENATEL maintains enforcement authority and has published guidance on compliance; violating senders face administrative penalties and carrier delisting.

Marketing vs. Transactional SMS: LOPDP draws a critical line. Transactional messages—password resets, order confirmations, two-factor authentication codes, delivery notifications—do not require prior consent and are not subject to quiet-hour restrictions. You may send transactional SMS 24 hours a day, 7 days a week. Marketing SMS—promotional offers, newsletters, product announcements—require explicit opt-in consent and must respect quiet hours: 08:00–20:00 -05:00 (Ecuador Standard Time, UTC-5).

Best practice for compliance: (1) Maintain a signed, timestamped record of each subscriber's consent (email confirmation, web-form submission, or SMS double opt-in). (2) For marketing campaigns, segment your list into opted-in recipients and suppress all others. (3) Include a clear unsubscribe instruction in every marketing SMS (typically "Reply STOP to unsubscribe"). (4) Do not re-message users after they unsubscribe; maintain a suppression list and refresh it before each send. smsroute's API supports list-level tagging; you are responsible for consent documentation and list hygiene.

Sender ID registration via SENATEL is recommended. While not always legally mandatory, registered sender IDs reduce carrier rejection rates and demonstrate good-faith compliance intent. You may use alphanumeric sender IDs up to 11 characters; numeric-only sender IDs (e.g., short codes) require explicit carrier coordination and SENATEL approval.

Pricing vs. Competitors: Ecuador SMS Rates

smsroute's Ecuador rate of $0.0150 per SMS undercuts all major competitors. Our crypto-only business model eliminates payment processor fees (3–5% of transaction value), currency conversion spread, and regulatory compliance overhead that traditional providers absorb and pass to customers. For a 100,000-message campaign, smsroute costs $1,500; Twilio costs $2,630—a savings of $1,130 (43%).

All prices shown are list rates as of publication. Volume discounts, enterprise contracts, and regional variations may apply with other providers. smsroute pricing is fixed per-message; no volume tiers, no monthly minimums, no activation fees.

Latency and Delivery Performance

smsroute's infrastructure achieves a median latency (p50) of 218 milliseconds for SMS delivered to Ecuador. This means half of all messages arrive in 218 ms or faster; the other half arrive in up to 540 ms (p95), representing the tail of the latency distribution under normal and peak traffic conditions.

Delivery success rate is 98.6%, with 99% tier-1 delivery to primary carrier networks. Failures (1.4%) are typically due to invalid numbers, recipient blocking, or handset power-down. smsroute's platform maintains 99.9% uptime, ensuring API availability for your integrations.

Latency varies slightly by carrier: Claro and Movistar typically show p50 latencies of 200–230 ms; CNT may average 250–280 ms due to routing through secondary network paths. These differences are sub-second and irrelevant to most use cases. Transactional messages (OTP, alerts) are not perceptibly delayed; marketing sends also occur within acceptable windows.

Frequently Asked Questions

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