Send SMS to Ireland
from $0.0200/msg

Reach 5.4 million Irish mobile subscribers via Vodafone (35%), Three (32%), eir (27%), and Virgin Media (6%). Median latency 145 ms, 99.3% delivery success. no identity proof, no corporate registration, no SIM check at signup. Pay with Bitcoin, USDT, Ethereum, Litecoin, Monero, or Solana. Minimum $5 top-up. smsroute.cc: the crypto-native A2P SMS gateway for Ireland.

The ePrivacy Rule Every Ireland Marketing Sender Gets Wrong

Ireland's ePrivacy Regulations 2011 (SI No 336 of 2011) require explicit opt-in consent before you send any promotional SMS to a consumer. Yet the most common compliance mistake senders make is treating "soft opt-in" (the right to send SMS to a customer about similar products they have already purchased) as a license to skip double opt-in. In Ireland, the Data Protection Commission (DPC) and ComReg expect double opt-in—initial sign-up plus SMS or email confirmation—for all marketing SMS. Single opt-in alone leaves you exposed to enforcement complaints.

A second gotcha: quiet hours. Marketing SMS in Ireland must respect strict time windows—09:00 to 20:00 Dublin time, Monday through Saturday only. No commercial SMS on Sundays. Many senders from other jurisdictions ship SMS campaigns late at night or early morning Dublin time without realizing the local timestamp requirement, triggering operator blocks and consumer complaints.

This guide covers the exact ePrivacy framework, operator reach, compliance gotchas, and pricing for SMS to Ireland. By the end, you will know whether your current sender complies with Irish law and how to send SMS with full regulatory confidence.

Mobile Operators in Ireland: Coverage & Interconnection

Vodafone Ireland (35% market share, 1.89 million subscribers): The largest operator in Ireland. Vodafone enforces strict opt-in policies and may rewrite or block sender IDs that appear unregistered or suspicious. A2P SMS routing to Vodafone is reliable via tier-1 interconnects. Vodafone Ireland's network code is 272 (MCC-MNC 272-01).

Three Ireland (32% market share, 1.73 million subscribers): The second-largest operator. Three Ireland operates a high-capacity network and accepts A2P SMS from registered aggregators. Like Vodafone, Three may rewrite alphanumeric sender IDs if unregistered. Three's network code is 272-05. Delivery success to Three is typically 99%+.

eir / Meteor (27% market share, 1.46 million subscribers): Formerly Meteor, now part of the eir group. eir operates a tier-1 network and maintains strict content policies. eir enforces the same consent and quiet-hours rules as Vodafone and Three. Network code is 272-03. A2P SMS to eir is reliable via direct interconnects.

Virgin Media Ireland (6% market share, 0.32 million subscribers): A smaller operator using Virgin Media's backbone. Virgin Media Ireland is fully interconnected and compliant with ComReg rules. Network code is 272-07. A2P SMS delivery to Virgin Media Ireland is 99%+ when sender ID and consent are verified.

Combined coverage: An A2P SMS gateway with tier-1 direct interconnects to all four operators achieves near-universal coverage of Ireland's 5.4 million mobile subscribers. smsroute.cc routes SMS via direct operator interconnects and achieves 99.3% delivery success on average. Failures are typically due to invalid numbers, network congestion at the consumer's end, or operator-level content blocks triggered by policy violations (e.g., phishing keywords, known spam domains).

Pricing: smsroute.cc vs. Competitors

smsroute.cc offers the lowest per-SMS price for Ireland among major A2P SMS providers. The table below shows the cost per SMS to Ireland as of 2024, using list prices from each provider's public pricing pages.

At scale, smsroute.cc saves you $11,700 per month (compared to Twilio) when sending 1 million SMS to Ireland. All competitors charge per SMS; smsroute.cc adds no per-account, per-sender, or per-API-call fees. Billing is monthly in arrears; you pay only for SMS actually delivered. Unused credits never expire and can be withdrawn to your cryptocurrency wallet at any time.

How to Send SMS to Ireland in 3 Steps

Step 1: Create a free account at smsroute.cc. Visit https://smsroute.cc, click "Sign Up", and register with your email address. No phone verification, no government ID, no corporate documents required. You will receive API credentials (API token and endpoint URL) immediately. Note your API token in a secure location.

Step 2: Top up your account with cryptocurrency. Pay with Bitcoin, USDT (TRC-20 preferred), Ethereum, Litecoin, Monero, or Solana. No cards, no SEPA, no bank transfers. Minimum top-up is $5 USD. Send the cryptocurrency to the wallet address provided in your account dashboard. Credits will be available in your account within 2–5 minutes of blockchain confirmation. You can withdraw unused credits to your wallet at any time.

Step 3: Send SMS to +353 E.164 numbers. Use the smsroute.cc HTTP API or one of our SDKs (Python, Node.js, Go, Rust) to send SMS. Irish mobile numbers must be in E.164 format: +353 8x xxx xxxx (e.g., +353 87 123 4567). Always include your alphanumeric sender ID (max 11 Latin characters, no spaces) so recipients know who the message is from. Respect quiet hours: send marketing SMS only between 09:00–20:00 Dublin time, Monday–Saturday. Send only to opted-in recipients; maintain a double opt-in confirmation record for each subscriber.

Example: curl request to send SMS to Ireland.

Example: Python code to send SMS to Ireland.

Both examples send a transactional SMS to an Irish mobile number. For marketing campaigns, wrap the send logic in a loop over your opted-in contact list and respect quiet hours. See the smsroute.cc API documentation at https://smsroute.cc/developers for full endpoint specs, batch sending, delivery reports, and error handling.

import requests

api_token = "YOUR_API_TOKEN"
headers = {
    "Authorization": f"Bearer {api_token}",
    "Content-Type": "application/json"
}

payload = {
    "to": "+353 87 123 4567",
    "text": "Your confirmation code is 123456.",
    "from": "MyBrand"
}

response = requests.post("https://api.smsroute.cc/send", json=payload, headers=headers)
print(response.json())

curl -X POST https://api.smsroute.cc/send \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "to": "+353 87 123 4567",
    "text": "Your confirmation code is 123456.",
    "from": "MyBrand"
  }'

import fetch from "node-fetch";

const apiKey = process.env.SMSROUTE_API_KEY;

const res = await fetch("https://api.smsroute.cc/v1/messages", {
  method: "POST",
  headers: {
    Authorization: `Bearer ${apiKey}`,
    "Content-Type": "application/json",
  },
  body: JSON.stringify({
    to: "+3535551234567",
    from: "smsroute",
    text: "Your verification code is 384921",
  }),
});

console.log(await res.json());

package main

import (
    "bytes"
    "encoding/json"
    "fmt"
    "io"
    "net/http"
    "os"
)

func main() {
    payload, _ := json.Marshal(map[string]string{
        "to":   "+3535551234567",
        "from": "smsroute",
        "text": "Your verification code is 384921",
    })

    req, _ := http.NewRequest("POST",
        "https://api.smsroute.cc/v1/messages",
        bytes.NewBuffer(payload))
    req.Header.Set("Authorization", "Bearer "+os.Getenv("SMSROUTE_API_KEY"))
    req.Header.Set("Content-Type", "application/json")

    resp, err := http.DefaultClient.Do(req)
    if err != nil { panic(err) }
    defer resp.Body.Close()

    body, _ := io.ReadAll(resp.Body)
    fmt.Println(string(body))
}

<?php
$apiKey = getenv('SMSROUTE_API_KEY');

$payload = json_encode([
    'to'   => '+3535551234567',
    'from' => 'smsroute',
    'text' => 'Your verification code is 384921',
], JSON_UNESCAPED_UNICODE);

$ch = curl_init('https://api.smsroute.cc/v1/messages');
curl_setopt_array($ch, [
    CURLOPT_POST => true,
    CURLOPT_RETURNTRANSFER => true,
    CURLOPT_HTTPHEADER => [
        'Authorization: Bearer ' . $apiKey,
        'Content-Type: application/json',
    ],
    CURLOPT_POSTFIELDS => $payload,
]);

echo curl_exec($ch);
curl_close($ch);